Burger King

Burger King also abbreviated as BK is a fast food resteraunt. Burger King's relationship with its franchises has not always been harmonious. Occasional spats between the two have caused numerous issues, and in several instances the company's and its licensees' relations have degenerated into precedent-setting court cases.

History
The predecessor to Burger King started in 1953 in Jacksonville, Florida. After going to a McDonald's the original owners purchased two pieces of equipment called "Insta". The Insta-Broiler oven proved so successful at cooking burgers, they required all of their franchises to use the device. After the company faltered in 1959, it was purchased by its Miami, Florida franchisees, James McLamore and David R. Edgerton. They initiated a corporate restructuring of the chain, first renaming the company Burger King.

Global Success
All around the world Burger King franchises exist, much like many other fast food chains. As with many other fast foo chains tend to serve different menues, resulting in different food serving that countries taste. As with in Japan, where Burger King sells black colored burgers, with black buns, cheese etc. In Australia, Burger King is officially named "Hungry Jacks," for unknown reasons.

Products
When the predecessor of Burger King first opened in Jacksonville in 1953, its menu consisted predominantly of basic hamburgers, French fries, soft drinks, milkshakes and desserts. After being acquired by its Miami, Florida, franchisees and renamed to its current moniker in 1954, BK began expanding the breadth of its menu by adding the Whopper burger. The menu component of Donald Smith's Operation Phoenix was initiated in 1978 and led to the addition of the Burger King Specialty Sandwich line in 1979. The new product line significantly expanded the breadth of the BK menu with many non-hamburger sandwiches, including new chicken and fish offerings. The new Specialty Sandwich line was one of the first attempts to target a specific demographic, in this case adults 18–34, members of which would be willing to spend more on a higher quality product.